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Prelaunch: Over 500 signups and counting
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“I like the comradery and community [of fitness], it also makes me feel healthy and can release stress.”
—Shane F., CrossFit competitor |
"[I enjoy the] sense of routine that comes with classes...get to know people in the class, [the] teacher is motivating you.” —Michele C., Business owner and mom
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“I like interacting with others and the feeling of calm afterwards, I engage in more negative thoughts [if I don’t work out].” —Floris E., Scientist and group sports player
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“Having other people around makes you more accountable, it can also motivate you.”
—Olivia, MS Psychology student |
Other Products on the Market for Virtual Workouts
DATA-DRIVEN, BUT NO COMMUNITY OR HUMAN INTERACTION
[What I enjoy least is the] “time commitment, trying to fit it into the day... to fit in time to drive to the gym, etc. In a group you get pushed by others to do more. [It’s] easier to give up when working alone alone when it gets hard.”
—Chris M., Business student |
HARDWARE REQUIRED: NOT MOBILE NOR FLEXIBLE
“I imagine the equipment is very heavy and hard to set up and its expensive, [like with] Peloton - I [also] don’t feel like I want to pay the monthly fee for the equipment ….COVID era is definitely dangerous and I don’t want to go in gyms.”
— Qi Z., Biomedical engineer |
NO COMMUNITY = LOW MOTIVATION
“Keeping a fitness routine can be difficult sometimes.”— Matthew S., Hockey rink manager
“I don’t enjoy doing a lot of exercising by myself.” — Diane S., Executive assistant |
Our Solution to Virtual Workouts
Our easily accessible, mobile solution does not require any hardware so instead of getting locked into an expensive fitness plan and working out in front of a mirror with a bot, you can work out in front of a live fitness instructor - the same instructor you have at your local gym - while still receiving the data-driven metrics that are expected from A.I. fitness.
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Engage in Interactive Fitness From Anywhere
Designed to operate on a mobile device, our product reduces effort and increases accessibility. No additional bulky equipment or additional hardware is needed, meaning you can workout from anywhere.
Learn more below about how our goal setting features differ from the competition.
Learn more below about how our goal setting features differ from the competition.
Goal Setting with Jack and Jill
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Before using a goal setting app... Jack starts out walking 8000 steps/day.
Jack was a runner in high school. His work has cut into his free time and he wants to get back into shape. Jill walks 4,000 steps/day.
Jill is a working mom of two. Her youngest just turned 1 last week and she wants to get serious about the basics such as getting consistent steps in. |
What do you think will happen with the solutions that are currently on the market? Will Jack reach his goal? Will Jill reach her goal? Will they both?
The app asks Jack what his goal is and he inputs 10k steps/day. The app never asks him what his starting point or baseline is. The app asks Jill what her goal is and she inputs 8k steps/day. The app never asks her what her starting point or baseline is. |
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By the end of week 1: |
Week 3: |
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Jack continues to be busy at work and he misses hitting his goal by 1k steps but he’s still feeling confident because he’s ranking pretty high on the leaderboard with an average of 9k steps/day.
Jill struggles to find the time for herself but sets a 30 minutes aside during her lunch break to try to get closer to her goal. The first week she has also increased her step count by 1k steps/day to an average of 5k steps/day. But she is low on the leaderboard and feeling discouraged. |
Jack is still at 9k steps but remains around the same spot on the leaderboard. As a result he’s not feeling enough motivation to make any additional change.
Jill is completely discouraged, despite adding an additional 1k steps for a total increase of 2k steps she is still far lower on the leaderboard than her colleague Jack. In fact, Jack was already beating her before they even started because his baseline was her final goal. Jill never stood a chance. |
By day 30, both Jack and Jill have stopped using the app.
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Now let’s try this again with MotivateU’s app.Instead of ranking individuals on the leaderboard based on a raw number score, with MotivateU's app individuals are ranked based on relative progress towards their goals.
Jack sets his starting point at 8k steps/day and takes the suggested 50% increase for a goal of 12k steps/day. Jill sets her starting point at 4k steps/day and takes the suggested 50% increase for a goal of 6k. |
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Week 3:Jack has decided it’s time to step it up. He kicks it into gear and hits 11k steps/day - 75% of his goal for the month.
Jill is now hitting 100% of her goal. She is thrilled and loves all of the encouragement and high fives from the community. She starts planning what goals she is going to work on next. |
